It’s 2021, and a business without an online presence is as good as non-existent. That’s why there were about 24 million eCommerce websites as of 2020. However, having a website is just part of the process.
After establishing an online presence, the next step is to solidify it. The best way to do so is by hiring a reputable web hosting provider for your web hosting. Web hosting is a more effective and cost-effective alternative than having an in-house server.
Website hosting allows businesses, organizations, and institutions to post websites on the world wide web. The web hosting provider will facilitate the necessary technology, skill, and services for your website to appear on the internet.
Some web hosting providers can even build your website and then post it on the internet. Web hosting guarantees that your website will always be up and running. It’s a foolproof way to ensure your business website translates into profits.
Today, we’ll be looking at the many benefits web hosting can offer your business.
You can always count on professional web hosting to keep your website running like a well-oiled machine throughout. Unfortunately, you can’t say the same for in-house servers because of the limited access to skilled labor.
What’s more, hosting providers host your website in the cloud. That means your provider will have at least one backup of your website on another server. Should the unexpected happen, all the hosting provider has to do is retrieve the backup, and you’re good to go.
This unmatched reliability is what makes website hosting such a popular choice for businesses.
Hosting providers take advantage of superior security tools and trained experts to keep cybersecurity threats at bay. They will use every resource at their disposal to ensure they address all your security concerns.
Some of these advanced security tools include anti-malware software, security audits, and spam filtering, among others. They also make sure that they identify all security loopholes and deal with them accordingly. With businesses losing an estimated $8.19 million to data breaches, security is something you don’t want to overlook.
Many Web Hosting Options Available
There are many hosting options you could choose for your website. These options include:
Shared hosting: With shared hosting, you share a server with a few other customers. It may sometimes be slow, but it’s very affordable.
Dedicated hosting: Unlike shared hosting, with dedicated hosting, you get your own cloud-based server to host your website. You’ll have a seamless website, but it’ll cost you.
Virtual Private Server hosting: With VPS hosting, many websites share a single server. However, the provider allocates server resources to individual websites. That way, each website is assured of specific resources that it pays for.
The hosting option you opt for depends on your budget and specific website requirements. Liaise with your hosting provider to determine which option works for you.
Better Website Design
Your website design speaks volumes about the kind of business you run. It’s common for businesses to invest heavily in website design, and for good reason. Apart from creating an excellent first impression, website design also enhances user experience.
Web hosting allows you to explore the depths of your creativity and design a standout website that your customers will love. That’s because you have unrestricted design access and the resources to go all out with your web design. You can experiment with different structures and layouts until you arrive at the perfect web design.
Good for SEO
Search engine optimization or SEO is the process of enhancing your site’s ranking on search engine results pages. A solid SEO strategy will have your website ranking higher on results pages. However, having a good SEO strategy is easier said than done.
Good web hosting gives you full control over your site’s SEO capabilities. That way, you can craft a solid SEO strategy with help from your hosting provider. This will allow your website to rank higher on SERPs and attract more visitors or customers.
For instance, with web hosting, you have full autonomy to choose keywords that resonate with your target audience. Any web search pertaining to that keyword will see your site rank high on the search results.
Well, technically, the space isn’t inexhaustible, but it’s almost impossible to exhaust the available space no matter how large your website is.
A proper hosting provider allows you to select what amount of space you need for your website. Should your storage need change with time, you can upgrade or downgrade your storage space whenever you need to.
Reliable Technical Support
A little downtime equals a lot of money down the drain for most businesses. When your website suddenly crashes, you need a technical team that will resolve the matter ASAP. However, this can’t be possible when your in-house team is clueless on how to do so.
With the best web hosting services, you get dedicated experts eager to attend to your website woes. Technical support can address any issues in an instant and get your website back on track. It’s way better than having to pay a bundle for outsourcing technicians.
Saves Time and Money
You’ll have to dig deep in your pockets to create an in-house server and hire a team of technical experts to run the server. Most businesses are financially incapable of affording such luxuries. A more practical and affordable option is web hosting.
With web hosting, you pay a monthly fee to use a cloud-based server that hosts your website. Of course, charges vary depending on the hosting provider and the type of hosting you opt for. However, all in all, web hosting is more affordable than an in-house setup.
Find a Hosting Provider Today
With so many benefits of web hosting, there’s no reason why you shouldn’t want it for your business. However, you’ll first need to find a reputable web hosting company before you can rake in the profits.
Do you need to buy web hosting? The best web hosting provider is only a click away. For affordable and comprehensive web hosting services, check out our offer.